When a person has a good experience with a product or service, both in their first contact with the company and after closing the deal, the chances that they will be more satisfied and loyal are much higher. That’s why providing a more intuitive and enjoyable journey for users is so important. In the virtual environment, there are …
We have already commented here on our blog on the importance of your company being present on the web. But how are you using the sitemap to convert leads for your business? Before answering, let’s do a quick checklist on how are you using digital marketing? Do you have a responsive , easy-to-navigate website with content tailored …
If you already work or intend to enter the field of digital marketing , you must master the concept and process of link building. After all, it is one of the main SEO strategies to apply to content. Basically, it consists of building a network of links from other sites that point to yours as a reference on the subject. …
One of the most valuable content marketing tools is the blog, with relevant material and engaging the public. In this sense, acquiring traffic to the blog is essential to attract and generate conversions. However, for this you need to create the right content for your target audience , otherwise you will have traffic, but not your potential customer. As we …
Nowadays, having a digital presence is fundamental to the success of any business. Whether you’re a small local business or a large corporation, your page is your brand’s business card on the internet. Therefore, it is important to know how to create a website in WebFlow. Contrary to what many managers imagine, you don’t need to …
Google Analytics does efficient digital analysis by tracking and reporting website traffic. But do you know how to migrate to GA4? Google Analytics 4.0 brings new insights and predictions based on artificial intelligence. The tool has tighter integration with Google Ads, customer lifecycle reporting, and interface changes. With the data and metrics offered by the tools, it is easier …